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Former BlueBlood creative director Jason Denham has released his first solo range of Japanese denim. The Denham collection draws on his extensive experience hand designing jeans for U2 and aims to provide “mouth watering” new styles for forward thinking fashionistas. The range focuses on authentic Japanese denim and attempts to re-engineer traditional workwear to produce eyecatching new fashions. Denham is becoming a fast favourite amongst real denim connoisseurs who appreciate the devilish attention to detail that characterises the collection.

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